Lionel Messi is coming to India this December, and the country is already in full-blown GOAT fever. From private meet-and-greets and luxury dinners to corporate packages costing up to $120,000, the GOAT Tour has triggered unprecedented hype, hope, and debate. After the Kerala snub and the Hong Kong controversy earlier this year, organisers are under massive pressure to deliver an experience fans won’t regret. With India’s football culture booming and excitement reaching record levels, Messi’s arrival has become more than a sports event - it’s a cultural moment. From sky-high packages to cross-country buzz, celebrity-driven events, and the promise of once-in-a-lifetime access to the icon himself, this is shaping up to be one of the biggest sporting spectacles of 2025. But will it erase Kerala’s disappointment? And can organisers avoid another Hong Kong-style backlash? Rupha Ramani breaks it down.
First Sports | Rupha Ramani | Firstpost | Sports News
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