What happens when K-pop meets demons and animation? You get Kpop Demon Hunters — Netflix’s biggest animated hit ever. Since its release in June, the film has racked up 236 million views, topped music charts, inspired dance trends, and even boosted tourism to South Korea. Yes, fictional idols are now driving real-world travel and economics. In July alone, over 1.3 million people visited Seoul — a 23% jump, credited largely to the Kpop Demon Hunters craze. But this isn’t just about one movie. From Squid Game to BTS, K-beauty to K-food, the Korean Wave (Hallyu) is shaping global culture, soft power, and even national GDP.