YouTube working on Unplugged, a service to stream cable content on web

YouTube is working on the launch of Unplugged, a streaming service that is going to deliver Cable TV content over the web.


YouTube wants to use cable content to kill cable. YouTube is planning a service called Unplugged, that will deliver cable content over the web. This move will please cord cutters, people who chose to not have a cable or direct to home connection at all, and perhaps not even a television.

YouTube has already made modifications to its technologies to support this new service. It is not negotiating with various networks over pricing and content, according to a report in Bloomberg. YouTube has apparently been working on the service since 2012, and has talked to CBS, 21st Century Fox and Viacom.

YouTube plans to price the service at less than $35. The plan is to offer skinny bundles, a small clutch of the most watched channels from various networks. There could also be thematic skinny bundles, such as sports, news or movies. These skinny bundles contain just 15 to 30 of the channels people watch regularly, as against the hundreds of channels available on cable.

Hulu is also working on a similar service. Sling by dish is already offering a similar service for a very low price of $20. The bulk of YouTube users use the ad supported version of the site. YouTube Red is an ad free subscription service, but it has not received as much traction as Google hoped.


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