The bendable display sporting Galaxy X is not a gimmick, just want to ensure best user experience, says Samsung's DJ Koh

Though we did not see any glimpse of the Galaxy X at CES 2018 or at the MWC 2018, CEO DJ Koh has assured fans that the phone is not a gimmick.

There were a lot of rumours about the Galaxy X, which was supposed to be Samsung's attempt at making the first foldable display smartphone. Though we did not see any glimpse of it at CES 2018 or at the MWC 2018, CEO DJ Koh has assured fans that the phone is not a gimmick.



"I need complete confidence that we're delivering the best user experience when we're launching a new category," Koh said, in an interview with CNET.

However, he has provided no fixed timeline for the device and said, "Sometimes I do not listen. My ear is not so good.", when asked by CNET if the phone would launch this year. But he did say that a Bixby powered smart-speaker will be coming to markets this year.

Last year in November, an official support page was made for a device with the model number SM-G888N0, which according to reports, was the codename for the Galaxy X for South Korea. Before that, it was reported that South Korea’s National Radio Agency had received an application for a folding smartphone with the name SM-G888N0.

It is widely believed that the phone will have a display with hinges on the back side which would allow the screen to be folded. Also, reports claim that since not all parts can be made flexible, it is possible smartphone will be bending only on one side.

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