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Sony launches three full-frame G Master professional lenses starting from Rs 1,29,990

Nimish Sawant May 13, 2016, 15:26:53 IST

Sony has launched its flagship G Master series of full-frame lenses for the Indian market with three lenses: the FE 24-70mm f/2.8 standard zoom lens, the FE 85mm f/1.4 prime lens and the FE 70-200mm f/2.8 telephoto zoom lens. While the FE 24-70mm lens is priced at Rs 1,54,990 and the 85mm lens is priced at Rs 1,29,990, the pricing of the telephoto zoom lens is yet to be announced.

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Sony launches three full-frame G Master professional lenses starting from Rs 1,29,990

Sony has launched its flagship G Master series of full-frame lenses for the Indian market with three lenses: the FE 24-70mm f/2.8 standard zoom lens, the FE 85mm f/1.4 prime lens and the FE 70-200mm f/2.8 telephoto zoom lens. While the FE 24-70mm lens is priced at Rs 1,54,990 and the 85mm lens is priced at Rs 1,29,990, the pricing of the telephoto zoom lens is yet to be announced. The G Master lenses will be differentiated with an orange square with the letter G inside it. The E-mount full-frame lenses can be used on Sony’s mirrorless still cameras as well as with the video cameras. Sony has tried to cover pretty much most of the use cases with these three lenses - letting you shoot different genres such as wildlife, portrait, travel, sports, and much more. Sony G Master FE 24-70mm f/2.8 GM Standard Zoom lens G master 2 The FE 24-70mm standard zoom lens comes with a constant f/2.8 maximum aperture. It has three aspherical elements with on extreme aspherical element to keep the aberration under check claims Sony. This is further complemented by an extra low dispersion (ED) glass element and a Super extra low dispersion element to keep chromatic aberrations under control. The lens is powered by a direct drive super-sonic wave motor (SSM) which tends to operate quietly and helps in acquiring quick focus. There’s a 9-blade aperture to give a near circular shape. Sony G Master FE f/1.4 GM Telephoto prime lens G master 1 The FE 85mm block lens is targetted at photographers who shoot a lot of portraits such as fashion photographers or documentary photographers covering social issues and others. The lens comes with extreme aspherical element along with three ED glass elements to give a creamy bokeh while keeping the portraits sharp. There is an 11-blade circular aperture, which is the most in any alpha series lens. The Nano AR coating helps reduce flare and ghosting says Sony. The 85mm lens has a ring drive SSM motor system and it also has two position sensors. Sony G Master FE 70-200mm f/2.8 GM OSS Telephoto zoom lens G master 3 The final lens in the list is the 70-200mm zoom lens which is geared towards the wildlife, sports, adventure, travel photography enthusiasts. The maximum aperture is f/2.8 across the entire focal range. Just like the two lenses above, the 70-200mm lens also has the extreme aspherical, Super ED and ED glass elements inside along with the Nano AR coating. There is a floating focussing system which has been implemented for the first time in an Alpha lens which ensures that you get a minimum focussing distance of 0.96m. There is an SSM motor along with dual linear motors to ensure easier movement of the large lens elements. It also comes with optical SteadyShot image stabilisation. All three lenses come with dust and moisture resistance chops and have a metal build with rubberised focus and zoom ring elements. Each lens comes with a dedicated focus hold button. Sony representatives present at the event stressed a lot on the creamy bokeh aspect of its lenses along with the high levels of sharpness. The sample images shown in the demo zones did show smooth bokeh without any noticeable jaggies. The sharpness levels around all the corners seemed good enough, but one needs to test these lenses outdoors as well, specially in landscapes where there is a definite focus drop-off around the corners, specially if fine patterns or leaves are present around the edges. But we will need to test it in various conditions to get a complete picture.

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