SanDisk announces 256GB micoSDXC card at Rs 13,990 and Dual Drive m3.0 from Rs 650 onwards

SanDisk has announced two new products in its mobile memory solutions category. The 256GB SanDisk Ultra microSDXC UHS-I card will be selling for Rs 13,990 from December 2016 onwards on Amazon exclusively. The other product announced was the SanDisk Ultra Dual Drive m3.0 in 16GB (Rs 650), 32GB (Rs 950), 64GB (Rs 1650) and 128GB (Rs 3600) storage capacities. This will be selling on Flipkart. 256GB microSDXC card This is the first 256GB microSDXC card which SanDisk has launched keeping the mainstream consumers in mind. Specially Android phone users. According to SanDisk, the 256GB card is capable of storing up to 24 hours of Full HD video and is capable of transfer speeds of up to 95 MB/s. The 256GB card is also waterproof, temperature-proof, shock proof and X-ray proof. It is also compatible with the SanDisk Memory Zone app.  According to an AMI study done by Western Digital on smartphone storage trends, 60 percent of the respondents created content and shared it. But when the storage space was approaching completion, majority of them just delete previously stored content or apps. Rajesh Gupta, country manager of SanDisk India said, “The survey confirms that storage solutions are becoming increasingly important to our mobile lifestyle. microSD cards are now at the center of many consumer devices, and we’re excited to announce the availability of 256GB SanDisk Ultra microSD cards that give consumers the flexibility they need to capture life at its fullest,” Dual Drive m3.0 The Dual Drive m3.0 has been designed keeping Android users in mind who are using OTG-enabled Android handsets and tablets. The SanDisk Ultra Dual Drive m3.0 comes with a retractable design with a microUSB port on one end and a USB 3.0 type port on the other.  According to SanDisk, the Dual Drive m3.0 can reach transfer speeds up to 150MB/s. The compact size of the drive makes it easy to fix it on your keychain as well. The Dual Drive is compatible with SanDisk’s Memory Zone app. The newly-redesigned SanDisk Memory Zone 3.0 app provides new features including an aggregated view of all content, a new timeline based photo browser, an integrated video and music player and built-in file compression and decompression capabilities.  According to the findings of an AMI study sponsored by Western Digital on smartphone storage trends, out of the 1458 smartphone users surveyed, around 50 percent of them still use data cables or Bluetooth to transfer data from smartphone to other devices.