Reliance Communications has launched Mblog—a mobile blogging service, enabling subscribers to share images, videos and text on the Internet from their mobile phones. Reliance has partnered with Hyderabad based mobile content provider, IMI Mobile, for providing this service.
Mahesh Prasad, president, Application Solutions and Content Group for Reliance Communications said, “The community of bloggers in India is growing and we want to ensure that pictures taken on mobiles are just not left in the phones. They can now be shared through mobile blogging and we are quite optimistic that millions of our users will make use of this powerful medium. Mobile phones are very convenient and outnumber PC or Internet users in India and lends nicely to community networking. Moreover mobile blogging is simple, easier and it’s faster.”
Users can either have a ‘buddy list’ specifically from their phonebook, which may include non-Reliance subscribers, or make the post public. Every time there’s a blog posted by the user, the ‘buddy list’ gets an SMS alert informing them to check out the blog on the specified URL. Users can check out their blogs at www.reliancecommunications.co.in/mblog and key in their password.
The sevice is available for Rs 5 per MMS blog and Rs.3 per SMS blog.