Panasonic Introduces Three New FX Series LUMIX Cameras

Panasonic introduced the new LUMIX 7.2-megapixel DMC-FX50 and DMC-FX07 digital still cameras, and also the 6-megapixel DMC-FX3, the world’s first to feature Intelligent ISO Control (IIC) to correct image blurriness caused by movement of the subject matter.

All three models offer Panasonic’s exclusive MEGA Optical Image Stabilization (OIS) technology which reduces blurry photos caused by unsteady hands. The FX50 and FX07 give consumers superior lens quality in a compact camera with a 28mm wide angle f/2.8 LEICA DC lens with 3.6x optical zoom which will allow users to enjoy the benefit of a wide angle lens when shooting indoor group portraits, expansive landscapes, or architectural scenes. The FX3 features an equivalent 35 mm lens with 3x optical zoom.

“Smart design, sleek form factor and powerful automatic features guided Panasonic’s engineers when they developed the FX series of LUMIX digital cameras,” said Rich Campbell, Director, Digital Imaging, Panasonic Corporation of North America. “And packed into the FX50 and FX07 is our new cutting edge Intelligent ISO Control technology, which focuses on the one thing the user can’t always control: subject movement.”

The FX50 features a new 3-inch LCD while the FX07 offers a more compact size with a 2.5-inch LCD. The FX50 allows dual image playback, enabling the user to see and compare any two images at a time. It also allows selection of up to nine sequential frames from a captured motion image file to be displayed as thumbnails and saved as still images. The FX3 also has a large, crisp 2.5-inch LCD.

All three cameras come with multiple scene modes that make it simple to capture great images in all kinds of shooting conditions, such as night portrait, party, food, sports, and the ever popular Baby Mode, which lets the user set a birth date for a child and automatically capture the age each time a picture is taken.

The FX50 will have an MSRP of $399.95, the FX07 will have an MSRP of $349.95 and the FX3 will have an MSRP of $279.95. All three models will begin shipping this September.

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