MWC 2010: LG Unveils First 3 Way Sync Feature Phone

After revealing that they would be the first company to launch a Meego phone LG has showcased its new Mini (LG GD880), the world’s first phone to support 3-Way Sync service.

The 3-Way Sync service, called LG Air Sync enables users to continually sync the data on their phones with information stored on their PCs and their browser history over a wireless network, ensuring that contents such as photos, video clips, calendars and phone books can be updated and accessed at all times.

“We live in an information-oriented society with vast amounts of data and content scattered all over the place. Because of this, one of the major battles in the future mobile market is likely to be in the data management technology industry, focusing on seamless access among different devices,” said Dr. Skott Ahn, President and CEO of LG Electronics Mobile Communications Company. “We have developed the LG Mini, which offers technological integration with its unique LG Air Sync service, in response to this trend.”

The LG Air Sync works in three ways. First, through the History Sync function, the phone’s browser is updated with the 100 most recent websites users visited on their PC, allowing users to return to the exact webpage where they left off. Second, through the Personal Information Manager (PIM) Sync function, the contact details and daily plans in the LG Mini can be synchronized to a PC. Even in the case of losing or misplacing the phone, the users can still access the contacts and daily plans on their PC. Finally, with the R-Click function, pictures and information on users’ PCs can be transferred instantly to the LG Mini, meaning any picture on a website can become the LG Mini’s wallpaper with just a simple click of the mouse.

More from News & Analysis

What is the US HIRE Bill and why is India’s $250-billion IT sector worried? Is the internet dead? What's this theory that OpenAI's Sam Altman says might be true?

The LG Mini comes with web browsing, fast push email and SNS features that will allow users to keep in touch with friends online via social network sites such as Facebook and Twitter while also getting constant updates.

The LG Mini also comes equipped with a 5.0 megapixel camera, Wi-Fi, A-GPS, FM radio and 7.2 Mbps HDSPA and will be available in the UK from April.

Pricing and availability in other parts of the world is not known.