Kodak Shows First CMOS Easyshare Digicam

Eastman Kodak Company announced today the first digicam in its Easyshare line to incorporate the company’s new CMOS image sensor technology.

The Kodak Easyshare C513 Camera is an entry-level camera based on the new Kodak KAC-05011 CMOS image sensor, which delivers the image quality and overall performance customers have come to expect from Kodak’s Easyshare line of digital cameras while taking advantage of the power, integration and cost benefits associated with CMOS technology.

“The C513 provides consumers true value through easy-to-use and intuitive technology at an affordable price, thanks to the efficiencies that Kodak’s CMOS technology has brought to camera design,” said John Blake, General Manager, Kodak Digital Capture and Devices. “Traditionally, CMOS has allowed for lower cost camera design but was not able to provide top image quality. Kodak has changed that dynamic with the introduction of a digital camera at a remarkably affordable price without compromising image quality or camera function.”

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The Kodak Easyshare C513 Camera is equipped with 5 megapixel resolution and a 3x optical zoom lens, and offers special features to help capture clear, bright pictures and video. Pictures captured by this camera are displayed on a 2.4-inch indoor/outdoor LCD screen.

The Kodak Easyshare C513 Camera will be available for less than US $99 (MSRP) in August 2007.