tech2 News StaffOct 26, 2009 18:15:18 IST
Intex Technologies has decided to scale-up its after-sales service structure and is all set to venture into CRM-based online e-service and has renamed its service arm "Intex Care".
Intex Care will now be an independent business unit of the company looking after the after sales service requirements of the organization. As a part of the endeavour, Intex is in the process of expanding its chain of Intex Care service centres across the country.
The chain, having a mix of company managed service centres, exclusive and authorized franchisee units, aims to cover almost all districts and A class towns. Intex will have 400 of these centres by end of 2010. All of them will have an online CRM based infrastructure and dedicated help-desk call centres which will bring more convenience and time saving for end customers/ resellers looking for technical and after sales service support on the vast spread of Intex products. Through e-service, the consumers will get regular updates through SMS/ e-mail. They will also be able to raise their queries and get feedback through SMS.
The chain will cater to the whole Intex portfolio comprising of more than 350 products - Mobile Phones, PCs, TFT-LCD Monitors, Netbooks, DVD Players, Multimedia Speakers, Computer Ups, Cabinets, Web Cameras, Keyboards, Headphones, Add-on products, etc. The existing chain of exclusive service points (64 pan India) will gradually get converted into repair factories supporting the Intex Care centres. The present base of authorized franchisees will also be upgraded as per the new standards and will continue to operate. Customers calling the Intex toll free number (1800 11 6789) for troubleshooting/assistance will automatically get diverted to the respective Intex Care service centre.
E-Service is expected to kick-off by mid-December, 2009.
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