Graphics India, Grant Morrison bring Mahabharata to YouTube

If you grew up in India in the 80s and 90s, there’s a good chance that you woke up to the telecast of the epic tale of Mahabharata.

Now, in 2013, the tale is being re-introduced to the Internet generation via a release on YouTube. Graphic India, together with Grant Morrison of Fantastic Four, Batman fame, has created a web series based on the epic titled 18 Days, specifically created to be aired on YouTube. In fact, the first two episodes of 18 Days are already live on YouTube. The remaining episodes of the web series will be launched exclusively on the platform on a weekly basis, throughout the year, in English, Hindi and Tamil languages.

A still from the second episode - Krishna Speaks!

YouTube APAC Director (Content Partnerships) Gautam Anand said: “Mahabharata is an epic story and we are very excited to bring the animated version of this great Indian epic to YouTube users worldwide.”

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This web series is being released as part of YouTube’s global Geek Week event.

In fact, an exclusive trailer for the series was posted last week on YouTube to coincide with an over-packed panel at the San Diego Comic Con, global pop-culture event and exceeded over 150,000 views within a few days of release.

Graphics India Co-Founder and CEO Sharad Devarajan said: “18 Days takes one of the most enduring stories of the east, the Mahabharata, which is known by over a billion people, and places it in the capable hands of Grant Morrison, one of the greatest storytellers of the West.”

The first episode of 18 Days – The Tale of Four Ages – has garnered 1000+ views, while the second episode – Krishna Speaks – has garnered a whopping 22,581 views.

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