IANSFeb 10, 2018 13:19:32 IST
"This (multi-year global licensing) agreement between Getty Images and Google sets the stage for a very productive, collaborative relationship between our companies," Dawn Airey, CEO, Getty Images, said in a statement.
"We will licence our market leading content to Google, working closely with them to improve attribution of our contributors' work and thereby growing the ecosystem," he added.
Airey said that with this achievement, both the companies could move forward "with a strong partner to deliver innovative ways to access creative and editorial content online."
Meanwhile, Cathy Edwards, who is an Engineering Director at Google, said, "We're excited to have signed this licence agreement with Getty Images, and we will be using their images across many of our products and services, starting immediately."
According to tech website Android Police, the agreement requires that Google make some changes to Image Search, including making copyright disclaimers more prominent and removing direct links to certain images.
The partnership comes in the sequence of a law complaint filed by Getty against Google back in April 2016, accusing Google of anti-competitive practices by promoting its own products and displaying high resolution images in Search, thereby reducing the need for users to visit the original source website, the report added.
Welcome to Tech2 Innovate, India’s most definitive youth festival celebrating innovation is being held at GMR Grounds, Aerocity Phase 2, on 14th and 15th February 2020. Come and experience an amalgamation of tech, gadgets, automobiles, music, technology, and pop culture along with the who’s who of the online world. Book your tickets now.