Gionee Elife E7 to be launched at Mobile World Congress on 2 March

Gionee plans to expand its Elife portfolio with the all new Elife E7. The company has started sending out invites for the event that will be held at the Mobile World Congress on March 2. There is no word on the specifications of the device, but the invite reads, “witness the Big Moment.” This could likely mean, the company plans on a much larger display and may even take a step ahead in terms of sleekness. Head of Global Marketing, Oliver Sha, has said, “The race to make the slimmest smartphone was getting out of hand. Going so slim is actually not benefiting user experience without the performance to back it up.” Probably, hinting at the watered down S5.1. Maybe this time, we can expect a powerful smartohone packaged in an uber-thin form factor. Last year, Gionee had said that the Elife S5.1 was recognised by Guinness Book of World Records as the slimmest smartphone in the world. However, Oppo’s R5 , replaced the S5.1 as the slimmest smartphone in the world. Though the S5.1 is slimmer than its successor Elife S5.5, it comes with rather toned-down specs. The Elife S5.1 sports a 4.8-inch 720p AMOLED display, which is a step down from the 5-inch Full HD display seen on the S5.5. It comes powered by 1.7GHz octa-core processor coupled with 1GB of RAM. The S5.1 runs Android 4.4 along with a layer of the company’s Amigo 2.0 UI. On the camera front, there’s an 8-megapixel rear snapper and a 5-megapixel front-facing camera. The device also gets 16GB onboard storage. All of this will be fuelled by a 2,050mAh battery.