Facebook announces 3 million active advertisers globally

Facebook has announced that there are now over three million businesses, the vast majority of which are SMBs, actively advertising on Facebook, which is reportedly up by 50 percent in one year. 70 percent of these three million companies are from outside the US. Currently, more than 50 million small businesses use Facebook’s free Pages product as well. In India, over 57 percent of people of Facebook are connected to a small business. Facebook mentioned in a press statement, “To celebrate these businesses, we’re also announcing the development of  Your Business Story, a new movie tool that makes it easy for business owners to showcase what their company brings to the world. As part of the tool, businesses are able to upload their photos from their Page, overlay with music and share “what they are in the business of “doing.”. Facebook states that in India, there are 142 million MAU, 69 million DAU, 133 million Mobile MAU and 64 million Mobile DAU. More than 1 billion people on Facebook are connected to at least one business. while the top three verticals building pages included are Services, Local Commerce, and eCommerce. When it comes to small business that run on mobile, Facebook says that more than 1 million advertisers create an ad directly from a mobile device. For small businesses that are international, more than 70 percent of these 3 million active advertisers are outside of the US. It is being said that the fastest growing region is South East Asia and the fastest growing countries are Vietnam, Egypt, Indonesia, Peru, and Turkey. More than 50 million small businesses now use Pages on Facebook and people post more than 2.5 billion comments on these pages each month. There are more than 43 billion connections between people and businesses on Facebook. As of October 2015, 2 million small business in India actively use Facebook Pages. Facebook says, 57 percent of people on Facebook in India are connected to at least one small business while over 1.99 billion interactions are generated between businesses and people in India.