Discover Relaunches Science-Tech Website

Science and technology magazine, ‘Discover’, will unveil a newly redesigned website to deliver science news via the Iinternet. The website relaunch will coincide with the Spring Equinox (March 20), a symbol of rebirth and renewal.

The new discovermagazine.com will feature a video front and center on its homepage, allowing readers to watch science-related audio visual clips.The new website aims to expand the emphasis on exclusive online content, broaden an array of multimedia capabilities with more high impact videos, blogs, podcasts and RSS feeds, and offer new photo galleries and make the content navigable and more accessible to visitors.

The website relaunch features another direct-to-video element, a recurring contest called ‘Science in Two Minutes or Less,’ that challenges readers to create videos explaining complex scientific concepts in no more than two minutes. Columbia University physicist Brian Greene, author of ‘The Elegant Universe,’ will judge the first contest about string theory, to be broadcast on discovermagazine.com.

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Bob Guccione, Jr., CEO-Publisher, Discover said, “Our online traffic has more than doubled in the last year so we’re transitioning a successful site into one even better. The site now reaches more than 640,000 unique visitors monthly. Like our new website, our contest is something of an exercise in citizen science, an effort to democratize disciplines that are far too often elitist. It’s also an attempt to engage our readers in a stimulating dialogue with anyone curious about science—and ultimately, to expand the Discover community.”