BlackBerry partners with Infibeam, announces loyalty program on BB 10 smartphones

In partnership with e-commerce website Infibeam, Blackberry has announced a new limited-period only Loyalty Program on select Blackberry 10 smartphones for its users in India. With this partnership, existing BlackBerry users can avail a discount while purchasing select BlackBerry 10 devices and will also receive assured frequent flyer miles via JetPrivilege. Users will also get a chance to win 50,000 JPMiles. Flagship devices such as BlackBerry Passport, BlackBerry Z30, BlackBerry Z3 and newly launched BlackBerry Classic smartphones will be available at a discount. The exclusive offer via Infibeam will offer customers a discount of up to Rs 10,000 on BlackBerry 10 smartphones. The program will also offer data worth 1GB free for 2 months on purchase of BlackBerry Z3 and 2GB data free for 2 months on purchase of BlackBerry Z30, BlackBerry Classic or BlackBerry Passport. This offer is valid up to May 30. Amar Thomas, marketing head BlackBerry India said during the announcement of the plan, “We are excited to announce the BlackBerry loyalty program for customers in India. The uptake of our BlackBerry 10 smartphones among Indian customers has been encouraging and we believe that through this unique program, customers will be able to take advantage of the powerful BlackBerry 10 platform that comes with amazing refinements post our latest software release.” Neeru Sharma, Director Corporate Development at Infibeam said, “We are happy to introduce Blackberry unique Loyalty Program for Indian customers exclusively on Infibeam. Blackberry is one of the most popular smartphone brand in India and we believe there will be huge participation from existing and new Infibeam customers.”