Asus announces ZenFone 2 Deluxe Special Edition with 256GB onboard storage

At the highly anticipated Zen Festival event held in Delhi today, Asus has launched three new smartphones namely, ZenFone 2 Deluxe, ZenFone Selfie and the ZenFone Laser.

Update: Asus has announced yet another variant of its ZenFone 2 Deluxe dubbed ZenFone 2 Deluxe Special Edition at an event in Sao Paulo, Brazil, reports FoneArena. The new variant comes with 256GB onboard storage, and rest of the specs remain same.


At the highly anticipated Zen Festival event held in Delhi today, Asus has launched three new smartphones as expected - ZenFone 2 Deluxe, ZenFone Selfie and the ZenFone Laser. The Zenfone 2 Deluxe is priced starting at Rs 22,999, the Laser is sub-10k at Rs 9,999 and Selfie at Rs 15,999. Asus ZenFone Selfie, ZenFone 2 Laser and ZenFone 2 Deluxe are up for pre-order via Flipkart.

The company has also announced the world exclusive Zenfone Max with a whopping 5000mAh battery despite the sleek 5.2mm thickness. It will be officially announced in October, and that's when we can expect other details including the pricing.

ZenFone 2 Deluxe

Asus Zenfone2 Delux 2

As Chairman Johnny Shih describes the Zenfone 2 Deluxe as the perfect mix of beauty and strength. It features chameleon color coating. The device sports a 5-inch Full HD display. Under the hood, it comes powered by an Intel Atom Z3580 processor which is dual core hyper threaded part, coupled with 4GB RAM. It runs Android 5.0 Lollipop and comes with a dual SIM mode. The connectivity options include 4G LTE, 3G and Wi-Fi with support for 'ac' draft.

Shih claims that the GPU performance of the Zenfone 2 Deluxe is better than that seen on competition. On the camera front, the device comes with a 13MP rear snapper and 5MP front-facing camera with PixelMaster tech. The device will be made available in 64GB and 128GB variants with price starting at Rs 22,999.

ZenFone Laser

The highlight of the Zenfone Laser is the autofcous that takes just 0.3 seconds. It has a low light mode at 400pc brighter. Yes, this phone focusses on the camera. Taking a dig at the iPhone, the company boasts of Corning Gorilla Glass 4.

Zenfone laser 3

Some other specs include 5-inch HD display, Snapdragon 410 with 2GB RAM. It will be made available in 8GB and 16Gb storage options. The device runs Android Lollipop along with connectivity options such as 4G LTE, Wi-Fi, GPS with A-GPS and Bluetooth. Finally, a 2070 mAh battery.

The device will be competing with the like of Yureka and Moto G with a starting price tag that reads Rs 9,999.

ZenFone Selfie

Zenfone Selfie 2

Needless to say, the Zenfone Selfie is aimed at everyone looking for a good front camera. It comes with a 13-megapixel front and rear cameras. The front camera employs a 1/3.2-inch Toshiba sensor with an f/2.2 aperture and a 24mm focal length where as the rear camera has a 1/3.2-inch Toshiba sensor with an f/2.0 aperture with a 28mm focal length. Both the cameras also come with the laser autofocus system which helps acquiring focus quickly.

Zenfone Selfie also features ZenMotion gestures, real time beautification modes and dual color tone LED on front and back cameras. The macro mode will let you shoot from 6cm with Super resolution mode. It will compete with the Micromax Canvas Selfie that also comes with 13MP camera.

On the specs front, one can expect a larger 5.5inch Full HD display, Qualcomm Snapdragon 615 SoC coupled with 3GB RAM. The device will be available in 2G RAM version too. A 3000 mAh battery completes the package for the dual SIM, 4G LTE supporting device. The Zenfone Selfie will hit stores for a price starting at Rs 15,999. We got to spend some time earlier with the Asus Zenfone Selfie, take a look at the first impressions.

Zenflash 1

The company has also launched a host of new accessories in India at a price starting at Rs 599 and going up to Rs 1,599 including ZenEar headphones, View Flip Cover, Lolliflash, Zenflash and ZenPower.

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