Amazon's Alexa voice assistant now open to third-party hardware, software

How about asking your Kindle to turn a page through a voice command? It could soon become a reality

How about asking your Kindle to turn a page with a voice command? It could soon become a reality.

Late last year, Amazon had launched 'Echo', a speaker you leave on all day and give voice directions, just like Siri on an Apple iPhone. Now Amazon has announced an Alexa software development kit, application programming interfaces and a 100 million Alexa Fund for companies interested in voice-powered technology.

The Alexa Skills Kit comes with software for the virtual assistant, making it easy for developers and companies to connect their apps and software to Echo. Amazon is also hoping to attract hobbyists with the move.

Alexa Voice Services allow to take Alexa and build it into their own hardware product. This means anyone can build a hardware product, like an alarm clock, using the feature.

"Amazon revealed that it has already invested an undisclosed sum into seven companies, which between them are making a cooking app, a fitness gadget, a connected toy, a home monitoring system, a garage door controller and a voice-controlled car assistant, all powered by Alexa," reports The Guardian.

Looks like, there's some competition brewing for Apple's Siri, Google Now and others.

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