Amazon has enhanced the product offerings on its India marketplace with the launch of three new stores – Mobiles and Accessories, Cameras and Photography and Portable Media Players. These stores feature a complete range of brands and products including mobile phones, smartphones, tablets, digital cameras, camcorders, MP3 players, lens kits, tripods etc. Accessories from brands like Nokia, HTC, Micromax, BlackBerry, Samsung, Sennheiser, Panasonic, Sony, Canon and Nikon, to name a few, are available too.
The enhanced product category list
Amazon’s India marketplace now has a total of six stores including Books, Movies and TV shows, Kindle range of e-readers, e-books and Kindle Fire tablets. In addition to the product listings, Amazon’s also provides buyers with detailed product descriptions, options to shortlist products by features, customer reviews from Amazon.com, and personalised recommendations, to help them make the right shopping decision.
Indian users can shop at over 150 electronics retailers on Amazon.in. The online retailer says that several of these electronics retailers including Croma, Vijay Sales, UniverCell, Saholic, and J.J. Mehta & Sons are using their fulfillment feature (Fulfillment by Amazon). Such items come with additional benefits of Cash on Delivery (COD), delivery tracking to the doorstep and free returns pickup.
As part of its launch promotion for a limited period, Amazon says it is offering its customers in India free delivery option with no minimum order value on all Amazon-fulfilled orders. Amazon’s India marketplace became functional only this month, and it is the online retailer’s tenth marketplace. Right at the launch it had been stated that the retailer will expand its offerings to include mobiles, cameras, among other goods – and so it has.