Amazon could cost Google and Apple more than $85 million: Report

Amazon could collectively cost Google and Apple more than $85 million next year according to retail big-data analysis company 1010data.


Amazon could collectively cost Google and Apple more than $85 million next year according to retail big-data analysis company 1010data.

A report by Business Insider points out that by refusing to sell Google Chromecast and Apple TV, Amazon could cost both companies Google as well as Apple, more than $85 million in 2016 and maybe gut sales of their TV devices. In conversation with Business Insider, a 1010 spokesperson stated, "Through Amazon alone, Google and Apple did about $85 million the past 12 months."

Next week, Amazon will stop allowing new listings for Apple TV and Google video-streaming products, and it will also take down older listings. The excuse given by Amazon as to why these devices don't work well with its video streaming service is, Prime.

The spokesperson also added, "Factoring in growth and the likely continued popularity of these devices, Google and Apple could easily have done over $100 million in sales of streaming TV devices on Amazon over the next 12 months."

According to a previous report, Seattle-based Amazon has been rapidly expanding its Prime Video Service, including recently inked deals to stream NBC Universal’s critically acclaimed drama “Mr. Robot” and a multiyear licensing agreement with CBS.


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