After Sony, Motorola to change flagship branding from Moto X to Moto Z

Now that Moto G4 and G4 Plus are out, the attention now moves to Motorola's much-talked about flagship smartphone, the upcoming Moto X (2016). A new report reveals that the smartphone will get a name change as well and be rechristened as the 'Moto Z' instead.

We recently witnessed the launch of Motorola's new budget lineup in the form of the Moto G4 and the Moto G4 Plus in India while the US market saw the Moto G4 Play as well. And now that they are out, the attention now moves to Motorola's much-talked about flagship smartphone, the upcoming Moto X (2016). Oddly, a new report coming from VentureBeat reveals that the smartphone will get a name change as well and be rechristened as the 'Moto Z' instead.

Tipster Evan Blass wrote that the website got hold of new marketing material which indicates a new Moto Z branding for Motorola's flagship lineup. In the past, Motorola has launched a Moto X Play, Moto X Style and the Moto X Force, so the upcoming Motorola flagship could indeed be called the Moto Z Play (Vertex), the Moto Z Style (Vector Thin) and the Moto Z Force.

(Also Read: Moto G4 Plus First impressions: The budget maker grows up)

Currently only two of the three handsets have leaked out with no sign of the new branding anywhere. Both smartphones are expected to come with add-on accessories similar to what we have on the LG G5. These add-ons are expected to be called MotoMods and will connect to the smartphone via the connectors on the back plate.

News coming from the Xperia Blog pointed out that the Xperia M and C series will be dropped along with the Z series this year with Sony's newly launched X series holding the fort for its smartphone brand.

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