 "Apple launches its smallest & most powerful Mac ever, the Mac Mini M4, starting at Rs 59,990")
Apple has dropped its latest marvel, the Mac Mini M4 Pro, proving once again that good things come in small packages. Touted as the smallest and most powerful Mac Mini yet, this new release shrinks down even further while packing some serious muscle under the hood.
With a starting price of Rs 59,990, it aims to blend power, portability, and sustainability into one neat little package.
When the Mac Mini first launched, it was known for being Apple’s most compact computer. However, over time, its dimensions crept up a bit, giving it a slightly chunkier feel.
Unhinged power in a tiny package
This latest model, though, is back to being impressively small. Measuring just 5.5 inches square, it’s even smaller than previous iterations, though it stands a touch taller. To put that in perspective, it’s only a little bigger than an Apple TV 4K, making it easy to carry in one hand or tuck away on a desk without hassle.
The new design still maintains the classic Mac Mini look, with its sleek, recycled aluminium exterior and rounded corners. There’s a slight tweak this time – the front now features two USB-C ports and a 3.5mm headphone jack, likely a practical decision given the reduced size. The back panel keeps the essentials: Thunderbolt ports, Ethernet, and HDMI, ensuring you’re well-equipped for all sorts of tasks.
This launch also sees the introduction of new AI-powered features, including Apple Intelligence, which offers tools for content creation, summarising text, and more — all with privacy at its core. An upcoming December update will integrate ChatGPT, making the system even more intuitive and productive for everyday tasks.
Impact Shorts
More ShortsThe M4 Pro version
Inside this tiny powerhouse is Apple’s cutting-edge silicon, the M4 chip. For those craving even more speed, the M4 Pro version is on offer, boasting up to 14 CPU cores and a 20-core GPU. With enhanced AI processing through a 16-core neural engine, it’s primed for everything from content creation to multitasking.
Apple has also upped the game in terms of memory performance. The M4 Pro version now offers a significant boost with 75 per cent more memory bandwidth compared to the previous M2 Pro, which should make demanding applications run more smoothly. Thunderbolt 5 support is another welcome addition, promising lightning-fast data transfers — a dream come true for video editors and creatives working with large files.
Sustainability takes centre stage
This release isn’t just about power and performance; Apple has made sustainability a key priority. The new Mac Mini M4 is being celebrated as Apple’s first carbon-neutral computer. A combination of 50 per cent recycled materials and a manufacturing process driven by renewable energy contributes to its eco-friendly credentials. Apple has also phased out plastic packaging, switching to fibre-based materials for a greener approach.
The environmental angle extends to the device’s day-to-day operation too. With energy-efficient hardware and a focus on minimal waste, this Mac Mini sets a benchmark for sustainable tech.
Availability and pricing
The base Mac Mini M4 model starts at Rs 59,900, with the beefed-up M4 Pro variant priced at Rs 1,49,900. Educational discounts are also on offer, bringing the prices down to Rs 49,900 and Rs 1,39,900, respectively. Pre-orders are now live, and the devices will hit stores on 8 November.
Apple seems to have kept the starting price reasonable, especially considering the leap in performance and AI capabilities. With 16GB of memory as standard, upgradable to 64GB on the Pro version, the Mac Mini M4 range is ready to meet the needs of power users without breaking the bank.
Apple’s latest Mac Mini strikes a fine balance between innovation, performance, and sustainability, promising users a mighty experience in a minimalist form. Whether you’re an everyday user or a professional looking for compact computing power, this mini Mac seems to punch well above its weight.
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