Social Media Campaign

Mufflerman Vs Modimania: AAP beats BJP in the social media game

The fact that Aam Aadmi Party (AAP) is making the BJP stretch itself beyond imagination during the election campaign is now an open secret, but it now appears that the ‘Mufflerman’ may actually be moving ahead of ‘Modimania’ in the art of using social media.

Film-makers and Twitter team up to save Mumbai Film Festival

Film-makers Rajkumar Hirani, Vidhu Vinod Chopra and Manish Mundra have donated money to save the annual Mumbai Film Festival embittered by lack of funds.