Patanjali Ayurved Ltd

Yoga guru Baba Ramdev and Patanjali Ayurved make for a winning brand: Here's why

The 'brand'value of Baba Ramdev and Patanjali Ayurved Ltd are closely entwined. In fact, they are one and the same.

Ramdev may strike an outrageous pose but his products still line supermarket shelves

And because he doesn’t dream and only works we should remember that even in this pose Ramdev is flexing his muscles. In fact, he is flexing the biggest muscle in the body at you: his gluteous maximus.