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Will TCS' big bet on New York City Marathon pay off?
Fp Editors •At a time when software outsourcing companies like TCS is facing headwinds in the western countries, the Indian company has signed an eight-year deal to sponsor the New York City Marathon from 2014.
TCS signs up as title sponsor for New York City Marathon
Fp Archives •Under the eight-year association, Tata Consultancy Services will take on the role of Title Sponsor of the New York City Marathon in 2014, the software major said in a statement.
New York cancels marathon after Hurricane Sandy wreaks havoc
Fp Archives •The New York City Marathon, an annual event for the last 40 years which was set for tomorrow, has been cancelled after the city administration was criticised for holding the race even as residents were recovering from the destruction caused by megastorm Sandy.