Mark P Mcdonald
All Stories for Mark P Mcdonald
Customer Experience Bridges The Revenue Growth-Cost Cutting Gap
Fp Archives •How do you connect strategies calling for revenue growth with plans for continued cost cutting? You connect revenue and cost through the customer experience.
You Cannot Separate Mobility And Consumerisation
Fp Archives •Consumerisation goes hand in hand with mobility. These are not two separate trends, but rather they are inextricably linked.
2012 Begins A Pivotal Three Years For IT
Fp Archives •2012 is a pivotal year for CIOs and IT because we are completing a wave of consolidation and cost cutting that raises the question what comes next?
CIO Priorities And Best Practices During Recession
Esha123 •Business process involvement and improvement represents a significant opportunity for CIOs to deliver deep business value beyond just providing applications in dial tone.