PepsiCo withdraws lawsuit against four potato farmers, firm says will try to find 'long term and amicable resolution'
PepsiCo in April sued four Indian farmers for cultivating a potato variety — FC5 — grown exclusively for its popular Lay’s potato chips
Farm groups protest as PepsiCo sues Gujarat farmers for growing potato variety used to manufacture Lays chips
Potato farmers in North Gujarat are being sued under the Protection of Plant Varieties and Farmers’ Rights Act, 2001, (PVP act for short), filed by the Indian arm of the multinational giant Pepsico India Holdings pvt ltd for growing a potato variety it uses to manufacture Lays chips.
As Indian and Pakistani teams were fighting for a win and for bragging rights, TV audiences dissected each and every TV ads that was broadcast.
Lay's signed on Bollywood actor Ranbir Kapoor as the face of its brand new campaign.
While Ranbir becomes the face of the new campaign, actor Saif Ali Khan will continue to endorse Lay's.
Saif Ali Khan spent the larger part of Christmas Eve filming another commercial for Lays, the potato chips he has been endorsing for some years now. Here are the EXCLUSIVE images.