The company has cut price of its hatchback Brio by up to Rs 12,279 and that of compact sedan Amaze by up to Rs 14,825
Tata, whose cars are mainly bought by fleet taxi operators, has recruited more than 1,200 people in the last couple of months at its Indian dealerships to push sales of the new car to a different audience.
As part of a global recall by its parent Honda, the company said it would carry out preventive replacement of driver side air bag inflator of 1,040 units of Honda Brio, 1,235 units of Honda Amaze and 63 units of Honda CR-V.<br />
During December, the company sold 1,026 units of its small car Brio, 4,458 units of its latest sedan Amaze and nine units of the premium sedan Accord. In addition, the company exported a total of six units during the month.
Smaller the car, lesser is its cost of ownership is the logic at present.
Japanese car major Honda today said it will launch its first diesel vehicle in India next fiscal and it will be an entry-level sedan, named 'Amaze', developed on the platform of its existing small car 'Brio'.
Honda aims to sell 3 million cars in Japan, the United States, Europe and other developed markets combined, up from about 2 million it sold in the year ended March, and double sales to 3 million cars in emerging markets including India and China