Brand

Showing of 21 - 40 from 57 results
Brand - Total results - 57
After eight years, feels different to play for another IPL team: Dhoni on his time with CSK
First Cricket News

After eight years, feels different to play for another IPL team: Dhoni on his time with CSK

Dhoni said he will miss playing alongside the likes of Suresh Raina, Ravindra Jadeja and Brendon McCullum before exuding confidence in the players picked for the new team.

IPL has had its share of controversies but it is fantastic for young cricketers: Dhoni
First Cricket News

IPL has had its share of controversies but it is fantastic for young cricketers: Dhoni

IPL and controversies go hand in hand but Dhoni defended the cash-rich league.

Rising Pune Supergiants: Why the new IPL franchise's name and its logo are branding disasters
First Cricket News

Rising Pune Supergiants: Why the new IPL franchise's name and its logo are branding disasters

RP Sanjiv Goenka (RPSG) Group names its IPL team Rising Pune Super Giants (RPSG). It is cringe-worthy. Not for the sheer lack of imagination but because it reduces the idea of a sports team as nothing but a “billboard” on which you can plaster a bunch of corporate logos.

Why a personal brand can be a CIO’s strongest asset or greatest liability
News & Analysis

Why a personal brand can be a CIO’s strongest asset or greatest liability

CIOs who lay a solid foundation for a long-term trusting relationship are those who will have a strategic impact on their organizations.

Interview: General Motors' Michael Simcoe on the future of vehicle design for Indian market
Auto

Interview: General Motors' Michael Simcoe on the future of vehicle design for Indian market

As vice president of design at GM, Simcoe is responsible for GM’s production and advanced studios in Korea, Australia and India

Ratan Tata buys into women's fashion portal Kaaryah; 'we are honoured', says the start-up
Business

Ratan Tata buys into women's fashion portal Kaaryah; 'we are honoured', says the start-up

Iconic business leader Ratan Tata has acquired a stake in Kaaryah, a fashion portal for women's wear, making it his latest personal investment in technology ventures.

Behold the 'Manforce' of IPL 8: Kings XI Punjab to advertise condom brand on jerseys
First Cricket News

Behold the 'Manforce' of IPL 8: Kings XI Punjab to advertise condom brand on jerseys

The Kings XI Punjab players have a new reason to blush when they wear their team jerseys- their latest sponsor is the condom brand Manforce.

Online dating startup TrulyMadly raises Rs. 35 cr; plans to strengthen tech team
Business

Online dating startup TrulyMadly raises Rs. 35 cr; plans to strengthen tech team

"We plan to grow to five million users by next year and sustain our leadership position in the dating and match-making space."

Delhi rape: Uber effectively proves its branding is a lie
Brands

Delhi rape: Uber effectively proves its branding is a lie

The Delhi incident will do considerable damage to brand Uber with all their women consumers, and unless the brand immediately demonstrates action.

Success Quotient: What Amitabh's Anand has taught Lacoste CEO Rajesh Jain
Corporate

Success Quotient: What Amitabh's Anand has taught Lacoste CEO Rajesh Jain

We disrupted the prevailing franchise model and made franchisees our equal partners. We supported them with brand guidelines and brand virtues, the boutique layout, ambience, staff and resources to maintain the brand standards.

Lessons from my father, my hero: You can't build a business sitting in a glass tower
Economy

Lessons from my father, my hero: You can't build a business sitting in a glass tower

Luxury and technology seem to be an oxymoron as people associate that word only with hospitality, fashion, etc. We took the risk of marketing televisions like haute couture with five-star services and that risk paid off as Vu is the only brand having high-end TVs after Sony, Samsung and LG.

Brand Khadi registered in Germany, Spain. India to take it up with Europe
Economy

Brand Khadi registered in Germany, Spain. India to take it up with Europe

Even as the Indian government tries its level best to promote 'khadi, it seems the brand has already been trademarked in countries like Germany, Spain and Hungary. The government is mulling "future course of action", including "taking up the issue with the European authorities

Goodbye Nokia Lumia brand, say hello to Microsoft Lumia smartphones
News & Analysis

Goodbye Nokia Lumia brand, say hello to Microsoft Lumia smartphones

Microsoft is making another big change to its smartphone division which it acquired from Nokia.

How Amul won Facebook war with its angry customer
Life

How Amul won Facebook war with its angry customer

We have had seen people posting videos of Coca Cola, Pepsi being used as bathroom cleaner. We have seen pictures of worms in a bucket of KFC crispy chicken. But, most of the time companies refuse to respond to such allegations.

Inspired by Salman's 'Being Human'? Julian Assange to launch line of clothing in India
Life

Inspired by Salman's 'Being Human'? Julian Assange to launch line of clothing in India

43-year-old Wikileaks founder Julian Assange is all set to launch his range of clothing and accessories in India.

Two agency formula: How Flipkart won with their choice of communication partner
Brands

Two agency formula: How Flipkart won with their choice of communication partner

Yesterday, it was official. Flipkart has awarded their creative account to Lowe Lintas, the incumbent agency being Happy Creative Services.

Microsoft planning to kill Nokia, Windows Phone brands: Report
Biztech

Microsoft planning to kill Nokia, Windows Phone brands: Report

The leaked document, titled 'Product Naming', reads: "As part of our phased transition, we will drop the manufacturer name [Nokia] from product references during the holiday campaign."

Ready to fly, Vistara poaches key men from IndiGo, JetLite
Corporate

Ready to fly, Vistara poaches key men from IndiGo, JetLite

Vistara, the Tata-Singapore Airlines joint venture, which is awaiting flying permit from the aviation regulator DGCA, has inducted a senior pilot from IndiGo to head its safety team, according to sources. Besides, the carrier has also picked up JetLite quality manager Deepak Joshi to be a part of its safety wing, sources familiar with the development told PTI

Tata-SIA airline gets a name but the Vistara brand is yet to be born
Corporate

Tata-SIA airline gets a name but the Vistara brand is yet to be born

Right now, we know little except the name, Vistara. We also know what the 'baby' looks like - we have the logo, we know what Vistara means and we have an idea on why the parents chose this name.<br />