Aquantive
All Stories for Aquantive
Pandora names ex-aQuantive head McAndrews as CEO
Fptechno •Internet radio giant Pandora has named the former head of digital advertising company aQuantive, Brian McAndrews, as its new chief executive...
New Microsoft CEO faces big choices post-Ballmer
Fptechno •The next CEO of Microsoft Corp has one big decision to make: press on with retiring chief executive Steve Ballmer's ambitious plan to transform the software...
Facebook buying Atlas ad business from Microsoft
Fptechno •Facebook is buying a set of online advertising tools called Atlas from Microsoft in its latest attempt to build a more effective marketing system around its Internet social network.
What Microsofts $6.3 bn write off says about online ads
Fp Archives •Microsoft's writedown of the entire value of its deal with aQuantas shows how brutal the once-thriving business of selling banner ads on websites has become.
What Microsofts $6.3 bn write off says about online ads
Fp Archives •Microsoft's writedown of the entire value of its deal with aQuantas shows how brutal the once-thriving business of selling banner ads on websites has become.
Microsoft terms $6.2 bn aQuantive acquisition 'worthless'
Fptechno •Microsoft Corp admitted its largest acquisition in the Internet sector was effectively worthless and wiped out any profit for the last quarter, as ...