2017 Authentic-brands-study

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Google is the 'most authentic brand' in the country, followed by Microsoft, Amazon and Maruti Suzuki: Survey
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Google is the 'most authentic brand' in the country, followed by Microsoft, Amazon and Maruti Suzuki: Survey

About 67 percent of Indian consumers are more likely to buy from brands perceived as authentic, says NY-based firm Cohn and Wolfe which conducted the survey