Spartan Sports and Amity University have signed MS Dhoni to a bumper Rs 25 crore deal in which the Indian skipper will be sporting their logos on his bat. According to a
Financial Express report
, the deal also involves a range called ‘7 by MSD’. Dhoni joins Michael Clarke and Australian swimmer Stephanie Rice at Spartan Sports. [caption id=“attachment_1264381” align=“alignleft” width=“380”]
Dhoni’s bat already has the Spartan logo. BCCI[/caption] “MS Dhoni is one of the world’s best cricket players and a global sports icon that has transcended generations and cultures. This relationship will create innovative cricket products. We are extremely thrilled,” Spartan Sports managing director Kunal Sharma told the paper. During the India vs West Indies series, Dhoni’s bat already sported the Spartan and Amity logos. “When marketing high-profile figures, we are always focused on building long-term partnerships. The cooperation between MS Dhoni, Spartan Sports and Amity is the result of sophisticated analyses as well as the high standards and patience to find the right partner,” Dhoni’s representative Arun Pandey said.
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