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FICCI Frames 2016: A brainstorming session with the who's who of the media and entertainment industry
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  • FICCI Frames 2016: A brainstorming session with the who's who of the media and entertainment industry

FICCI Frames 2016: A brainstorming session with the who's who of the media and entertainment industry

FP Staff • March 31, 2016, 09:12:55 IST
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Ficci Frames is India’s largest media and entertainment industry’s gathering where the who’s who of the industry and top government officials brainstorm on various issues.

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Mukesh Ambani, Minister of communications and information technology Ravi Shankar Prasad and Uday Shankar, CEO, Star Network at the FICCI Frames 2016 inauguration ceremony at Hotel Renaissance in Powai. Sachin Gokhale/Firstpost

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Ficci Frames is India’s largest media and entertainment industry’s gathering where the who’s who of the industry and top government officials brainstorm on various issues. Sachin Gokhale/Firstpost

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Speaking at the inaugural session of Ficci Frames 2016, Reliance Industries chairman said the opportunity to transform lives of 1.3 billion people motivated him to re-enter telecom sector and he believes Jio will drive the country’s ranking in mobile Internet access to among top 10 from 150 currently. Sachin Gokhale/Firstpost

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Ravi Shankar Prasad expressed his concern over the television rating system in India and emphasised the importance of fair mechanism for rating television content. Sachin Gokhale/Firstpost

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FICCI-FRAMES has come to become the foremost business conclave in the entertainment sector attracting almost every imporant stake holder in the industry. The FICCI Frames event has also the only event of its kind in Asia. Sachin Gokhale/Firstpost

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Also seen at the event were Ramesh Sippy and Aditi Rao Hydari. The FICCI event aims at bringing new ideas, stories and scripts from Bollywood. Sachin Gokhale/Firstpost

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The event witnessed the presence of Jaggi Vasudev, humanitarian and founder of Isha foundation as well as Rakeysh Omprakash Mehra, writer and director of Bollywood films like Rang De Basanti and Bhaag Milkha Bhaag. Sachin Gokhale/Firstpost

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Speaking at the inaugural event, Mukesh Ambani said " To my mind, digitisation is the defining trend of this century…If you don’t have a globally competitive digital tool you will simply not survive, you will be disrupted, outcompeted, left behind and become irrelevant" Sachin Gokhale/Firstpost

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Speaking about digitisation, Ravi Shankar Prasad said that over the next five to six year, digital in India has the potential to be worth $1 trillion. Sachin Gokhale/Firstpost

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Jaggi Vasudev and Mukesh Ambani share a light moment, as Rakeysh Omprakash Mehra looks on, Sachin Gokhale/Firstpost

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All the dignitaries at the event holding up the KMPG Report that was released at the inaugral session. Sachin Gokhale/Firstpost

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