Trending:

Cannes Lions 2014: Three Indian entries shortlisted for Branded Content & Entertainment Lions

FP Staff June 20, 2014, 17:37:37 IST

Three Indian entries have made it to the Branded Content & Entertainment shortlist at Cannes Lions 2014, as opposed to no entries being shortlisted last year.

Advertisement
Cannes Lions 2014: Three Indian entries shortlisted for Branded Content & Entertainment Lions

[caption id=“attachment_1572659” align=“alignleft” width=“380”] The festival is on till Saturday, June 21, 2014 The festival is on till Saturday, June 21, 2014[/caption] Three Indian entries have made it to the Branded Content & Entertainment shortlist at Cannes Lions 2014. India had no shortlists in the category last year. JWT India’s ‘Make Every Yard Count’ campaign for Nike India got two shortlists under this category. The entry was selected for ‘Use of Integration/UGC’ and ‘Use of Social / Digital Media’.

Lowe India’s ‘Kaan Khajura Tesan’ for Hindustan Unilever made it to the shortlist under ‘Brand/Product Integration’.

The winners will be announced on Saturday, June 21, 2014.

Home Video Shorts Live TV