 "Cannes Lions 2014: McCann, Lowe get a shortlist each in Integrated, Titanium Lions"){kind=logo}
Indian agencies have two shortlists in the just announced Integrated and Titanium categories at Cannes.
This year, Integrated and Titanium have been treated as two separate categories, with India having a shortlist in each. Last year, only one Indian entry made it to the shortlist in the category.
In the Integrated category, Lowe India has a shortlist for Hindustan Unilever’s ‘Kaan Khajura Tesan’ campaign.
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For Titanium, McCann’s ‘Share My Dabba’ campaign for Happy Life Welfare has made it to the shortlist.
The winners will be announced on Saturday, June 21 2014.
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