New Delhi: Famous for its electronica music, dance and beach sports, the Sunburn music festival this year will get a user-generated feature film titled Sunburnt — The Sunburn Movie made in collaboration with internet giant Google. The one-and-half-hour film, which will be based on the experiences of fans across the globe, will be directed by Shailendra Singh, joint managing director Percept limited and organiser of the event. [caption id=“attachment_139471” align=“alignleft” width=“380” caption=“Screen grab from the festival website.”]
[/caption] “It’s a fan film that will be compiled and edited together into a 90-minute film. Our theme for the film is A day in your life at Sunburn. It is an engaging concept for the Sunburn fans at the festival. We have noticed that the fans do capture a lot of video content and they somewhere have the urge of sharing as well,” Singh said. Inspired by British filmmaker Ridley Scott’s Life in a Day, Singh said his film will have eight songs and dance numbers similar to other Bollywood movies. “I got the idea when I watched Ridley Scott’s film Life in a Day. I felt the film has to be a slice of life and decided to direct a movie for the first time in my 62-film-old career. On the other hand, it is challenging too. It will somewhere define how entertainment consumption in the digital space is evolving,” said Singh, who is a Bollywood producer. The three-day dance and music festival, in its fifth edition, commences on 27 December at Candolim Beach. It will see a live stage for the first time. “Under this section, only the Indian electronica bands will perform. This is the section which we are introducing for the first time because we have got many requests from our fans to nurture some of the talents which don’t get opportunity to showcase their talent,” Singh added. PTI
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