Soccer star David Beckham has become the face of a new campaign by fast food chain Burger King. The 36-year-old footballer, who is known for his super fit figure, is promoting one of the burger chain’s new healthier options, a 310 calorie strawberry banana smoothie, reported
Daily Mail
online. Beckham is seen in Burger King’s new commercial, which comes as the restaurant chain has been making changes to their menu in order to improve slumping sales. [caption id=“attachment_268973” align=“alignleft” width=“380” caption=“The television ads feature celebrities, including Beckham, as well as comedian Jay Leno and actress Salma Hayek. Reuters”]
[/caption] To get the word out about the changes, Burger King is rolling out its biggest marketing campaign ever. The television ads feature celebrities, including Beckham, as well as comedian Jay Leno and actress Salma Hayek. In one spot, R&B singer Mary J Blige croons the ingredients of the snack wraps. Meanwhile Beckham has also recently teamed up with Katy Perry in order to show off his athletic prowess for the new Adidas commercial. The stars have both filmed a new advert for the sporting brand and modelled an array of colourful garments in the promo. PTI
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