Taylor Swift's music video of 'Look What You Made Me Do' reaches 1 bn views on YouTube

The music video of Taylor Swift’s song ‘Look What You Made Me Do’ from her sixth studio album Reputation has clocked in 1 billion views on YouTube. The track was released in 2017.

I'm sorry, we can't come to the phone right now. Why? Oh because the "Look What You Made Me Do" music video just hit 1 BILLION views!!! 🙀 Anyone else rewatching the video today?https://t.co/pb1qT8M0yw

— Taylor Nation (@taylornation13) December 26, 2018

In the past, the music videos of ‘Shake It Off,’ ‘Blank Space’ and ‘Bad Blood’ have also reached this milestone, writes Billboard. People.com reports that within less than 24 hours of the release of the video at the MTV Video Music Awards, it beat Adele’s record for most single-day views on the streaming platform Vevo. In the song, Swift refers to her past feud with Kanye West, which was revived following the release of ‘Famous’ from his 2016 album Life of Pablo, which included the lyric, “I feel like me and Taylor might still have sex/ Why? I made that b**** famous.” The accompanying video showed the singer lying naked on a bed along with other naked celebrities. The video of ‘Look What You Made Me Do’ , directed by Joseph Kahn, features Swift’s different avatars over the years, and pokes fun at all the criticism and hateful remarks she has received throughout her career.