Rajinikanth and Akshay Kumar's 2.0 is India's most expensive film, with budget of Rs 360 crore

2.0's first look will be revealed in Mumbai on November 20 and the entire cast and crew of the film, including Rajinikanth, Akshay Kumar and A R Rahman will be present.

Sreedhar Pillai November 17, 2016 11:16:32 IST
Rajinikanth and Akshay Kumar's 2.0 is India's most expensive film, with budget of Rs 360 crore

Superstar Rajinikanth's 2.0, directed by Shankar, will have its first look at a grand function in Mumbai on Sunday - November 20. Rajinikanth, Akshay Kumar and director Shankar tweeted about it.

The first-look of characters played by Rajinikanth and the antagonist in the sci-fi action thriller Akshay Kumar will be unveiled at the function to be held at Yash Raj Studios in Andheri Mumbai. 

Rajinikanth and Akshay Kumars 20 is Indias most expensive film with budget of Rs 360 crore

Akshay Kumar in his 2.0 avatar; Rajinikanth. Images courtesy: Twitter.

The entire cast and crew of the film including Amy Jackson, music director AR Rahman will be present on the occasion. The London based producer Subaskaran of Lyca Productions has roped in Karan Johar to host the show, which will be broadcast live on Lyca Productions You Tube channel. 

The production house has roped in Wizcraft the entertainment company, to put together the first look event, which is touted to cost around Rs 5 Crore. The idea is to give 2.0 a big launch as the film is being made in Tamil, Hindi and Telugu and will have a simultaneous release. 

Raju Mahalingam, the creative head of Lyca Productions said, "We are making 2.0 keeping the global audience in mind. It is being made at a cost of around Rs 360 Crores, making it India's costliest film ever. We want to make it a grand event and create a huge buzz around the film which will be released in the second half of 2017."

The first look of Rajinikanth and Akshay will be revealed in 3D. The function is being held in Mumbai to attract the attention of the national media. The marketing of the big -budget extravaganza is pegged around Rs 40 Crore.

Raju Mahalingam added, " This is just the first look launch and we are planning bigger events in coming months for teaser, trailer and audio in Chennai and other parts of the country in the coming months."

Updated Date:

Subscribe to Moneycontrol Pro at ₹499 for the first year. Use code PRO499. Limited period offer. *T&C apply

also read

Kriti Sanon announces schedule wrap on Bachchan Pandey, shares first glimpse from the film
Entertainment

Kriti Sanon announces schedule wrap on Bachchan Pandey, shares first glimpse from the film

Bachchan Pandey, also starring Akshay Kumar, Jacqueline Fernandez, is slated to release on 26 January, 2022

Phase 2 of COVID-19 vaccination drive: Narendra Modi takes first dose of Covaxin; CoWin glitches, delays mark rollout
India

Phase 2 of COVID-19 vaccination drive: Narendra Modi takes first dose of Covaxin; CoWin glitches, delays mark rollout

India's coronavirus case count went past 1.11 crore on Monday with 15,510 new infections, while the active cases registered an increase for the fifth consecutive day

Coronavirus Updates: Don’t create buffer stock of COVID-19 vaccines, Centre tells states and UTs
India

Coronavirus Updates: Don’t create buffer stock of COVID-19 vaccines, Centre tells states and UTs

Coronavirus LIVE Updates: The Centre has urged the states and UTs to ensure adequate allocation of COVID-19 vaccines to all hospitals, government as well as private, for the entire duration for which vaccination sessions have been planned