Karan Johar, Ekta Kapoor, Aanand L Rai, other filmmakers unite to curate content 'celebrating Indian values, culture'
Besides Karan Johar and Ekta Kapoor, other filmmakers like Dinesh Vijan, Rajkumar Hirani, and Rohit Shetty will also participate in the Change Within initiative
On the occasion of Gandhi Jayanti, filmmakers Karan Johar, Ekta Kapoor, Aanand L Rai, and others have launched an initiative, "Change Within".
As part of the effort, the filmmakers pledged to make inspiring content about "valour, values and the culture" of India to celebrate 75 years of the country's independence.
"It is our stories that make us who we are, and every corner of our country has an empowering tale to tell," read a joint statement, which was shared by Johar, Kapoor, and Rai on their official Twitter handles.
The filmmakers said they came together to celebrate the spirit of the freedom movement.
"As we embark on this new journey, it witnesses a fresh beginning of the grand era of storytelling to cherish the soul of the idea called ''India''.
"Drawing inspiration from our Honourable Prime Minister from whom we also seek sustained guidance, we the members of the film fraternity are privileged to announce our plan to celebrate the 75th year of Independence," it added.
The filmmakers said they will be soon joined by "more creative contributors" for the initiative.
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— taran adarsh (@taran_adarsh) October 2, 2020
In her tweet, Kapoor thanked PM Modi for including her in his vision for the country.
"Excited to be in such august company, recreating & curating stories that made our great nation stand tall with hope & integrity! JAI HIND," she wrote.
Rai tweeted,"We are humbled & gratified to make our little contributions with stories that exemplify d integrity & pride of our great nation whilst we celebrate 75 years of India’s independence. Jai Hind."
The joint statement was also shared by the official Twitter handle of Dinesh Vijan's Maddock Films.
(With inputs from Press Trust of India)
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