Urban Ladder hires Apurva Dalal as CTO

Apurva Dalal will help ramp up the company's technology platforms that will be 'key to bringing the best in class furniture and décor shopping experience to customers.'

FP Staff July 22, 2015 15:27:21 IST
Urban Ladder hires Apurva Dalal as CTO

India's online furniture company Urban Ladder has appointed Apurva Dalal as its chief technology officer.

In this role, he will help ramp up the company's technology platforms that will be "key to bringing the best in class furniture and décor shopping experience to customers."

Urban Ladder hires Apurva Dalal as CTO

Apurva Dalal

Technology is a key driver in Urban Ladder’s growth. Some of the key focus areas for Urban Ladder are mobile, big data and analytics, product discovery and search and 3D product visualisation. The company said it will triple the size of its tech team in the next 6 months.

“It is exciting to be a part of a team that has revolutionised furniture and home décor shopping with immense customer focus and a very strong product.  I look forward to working with the team to realise the vision of making a million homes beautiful, and building a very strong technology team that will help Urban Ladder scale fast and efficiently,” said Apurva Dalal.

“We want to make every aspect of home shopping super easy and convenient for our customers, and have always believed that using innovative technology will help solve a lot of complex furniture e-commerce problems. We are off to a good start with a strong tech team and some world class products, and I am sure Apurva will help us build very exciting and compelling solutions for our customer,” said Rajiv Srivatsa, COO & Co-founder, Urban Ladder.

Dalal has earlier worked with Komli, Google, eBay and WebMD. He brings 20+ years of hands-on experience designing large-scale software systems, search infrastructure and building technology teams. His expertise is evinced in building software products in areas of e-commerce, search and enterprise cloud computing.

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