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Twitter has appointed Taranjeet Singh as business head of India operations. Based out of Gurgaon office, Singh will be responsible to increase the commercial opportunities for the micro blogging site in India.
Taranjeet brings over 19 years of sales and business development experience to Twitter. As India sales head, he will work closely with brands and agencies to “maximise the value of real-time marketing on the world’s largest platform for live, public conversations,” Twitter said in its release.
[caption id=“attachment_1220331” align=“alignleft” width=“380”]  Representational Image. AFP[/caption]
Parminder Sing, Twitter’s Managing Director for Southeast Asia, India and Middle East and North Africa, said, “India is a very important market for us - we’ve seen strong usage of our platform across the board last year and now is a great time to increase our local sales presence by bringing in Taranjeet as our country business head. We’ve seen growing momentum from brands and agencies to use Twitter to connect with their audiences in real-time for major events as well as everyday moments in India. Taranjeet will lead our partnership with brands for maximize their creativity and deepening their customer engagement on our platform to take our sales business to the next level in India.”
“I’m excited to be part of the Twitter team in one of the world’s fastest-growing mobile and social media markets. We have an amazing opportunity to help the best brands and agencies in India to understand the benefits of real-time marketing on the Twitter platform and make social media an integral element of every brand advertising campaign,” Taranjeet added.
Prior to this, he served as sales director - South Asia for BBC Advertising. He also held various positions at Outlook Publishing. He holds a Post Graduate Diploma in Management from the Amity Business School and a Bachelor’s Degree in Commerce from DAV College, Dehradun.
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