Titan launches 'Design: Impact awards for social change' with Tata Trusts

Titan Company has launched the ‘Design: Impact Awards for Social Change’ in collaboration with Tata Trusts for efficient and sustainable product design for social change. It is a project-based grant award that aims to impact the underprivileged communities and needs of the society, by encouraging and inspiring bright minds to design for the benefit of the Indian society. Open to innovators across India, it will identify and mentor product design innovators who would like to upscale their products’ reach to a larger community. The program will also recognize grassroot innovators, particularly who have been able to design creative product solutions for contextual problems at hand using whatever means available. [caption id=“attachment_4118493” align=“alignleft” width=“380”]  (l-r) Ramji Raghavan, Founder & Chairman, Agastya International Foundation, V R Mehta, Trustee, Sir Dorabji Tata Trusts and Bhaskar Bhat, MD, Titan Company[/caption] The jury panel includes R A Mashelkar, former Director General, Council of Scientific & Industrial Research; Anil Gupta, founder - Honey Bee Network; Ashok Jhunjhunwala, Department of Electrical Engineering, Indian Institute of Technology, Madras; V R Mehta, trustee, Sir Dorabji Tata Trusts; Harish Bhat, brand custodian, Tata Sons and Ramji Raghavan,  founder and Chairman, Agastya International Foundation; and others. Bhaskar Bhat, Managing Director, Titan Company Limited, said: “With the Design:Impact Awards, together we aim to celebrate product design that brings about social change. We will jointly use our design experience and social sector connect to help innovators make an impact wherever they are needed the most.” The company said, product design innovators and teams with prototyped and tested products are eligible to apply for the award and grant. Eligible entries are those that aim at resolving a social problem through a well-designed product or a system related with tangible/hard products. Those interested can apply on www.designimpactawards.in by 31 October, 2017. Innovators who qualify will be financially supported upto Rs 65 lakhs.