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Betting on eye-wear, Lenskart owner may sell watch, bag, jewellery verticals
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  • Betting on eye-wear, Lenskart owner may sell watch, bag, jewellery verticals

Betting on eye-wear, Lenskart owner may sell watch, bag, jewellery verticals

FP Staff • February 4, 2014, 12:12:49 IST
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E-commerce venture Valyoo Technologies that operates four single-category online portals, Watchkart, Bagskart, JewelsKart and Lenskart, is planning on selling three of the verticals in order to become the number one eye-wear player in India. If there is a good buyer, the company will consider selling the bags, jewellery and watch portals to focus on LensKart, Peyush Bansal, cofounder of Valyoo Technologies told The Economic Times. “From LensKart’s perspective our revenue should be at about Rs 100 crore by fiscal 2015,” Bansal was quoted as saying.

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Betting on eye-wear, Lenskart owner may sell watch, bag, jewellery verticals

E-commerce venture Valyoo Technologies that operates four single-category online portals, Watchkart, Bagskart, JewelsKart and Lenskart, is planning on selling three of the verticals in order to become the number one eye-wear player in India.

If there is a good buyer, the company will consider selling the bags, jewellery and watch portals to focus on LensKart, Peyush Bansal, cofounder of Valyoo Technologies told The Economic Times.

“From LensKart’s perspective our revenue should be at about Rs 100 crore by fiscal 2015,” Bansal was quoted as saying.

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[caption id=“attachment_58477” align=“alignleft” width=“380”] ![Lenskart, which offers prescription-based and fashion eyewear, currently has seven stores in places like Chandigarh, Pune, Agartala and Goa under the franchise model. ](https://images.firstpost.com/wp-content/uploads/2014/02/lenskart.jpg) Lenskart, which offers prescription-based and fashion eyewear, currently has seven stores in places like Chandigarh, Pune, Agartala and Goa under the franchise model.[/caption]

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He expects revenue this year to touch Rs 50 crore. ( Read the full report here.)

On an average, LensKart does 1,000 transactions a day, with the average value of each transaction ranging between Rs 1,100 and Rs 1,200.

LensKart accounted for 50% of Valyoo’s revenues as of February 2013.

Currently LensKart is a niche player in the online space whereas its other verticals face stiff competition from the likes of Snapdeal, Myntra, Flipkart etc.

Earlier this week,LensKart said it will set up 100 retail stores across the country over the next two years in order to strengthen its offline presence and compete with local players in the Rs 10,000-crore Indian eyewear market.

Hence it makes sense for the company to deploy all its resources towards LensKart.

Currently, it has seven stores in places like Chandigarh, Pune, Agartala and Goa under the franchise model. Like any other store, customers can walk in with their prescription, choose frames and the order is placed online by the store attendant.

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The company has received $14 million in funding so far.

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