Attention entrepreneurs! Now, showcase your products on Snapdeal's Launchpad

After various big players of the Indian e-commerce sector like Flipkart and Amazon revealed measures to get more merchants online, Snapdeal has launched its own campaign.

The online marketplace has rolled out ‘Launchpad’ that gives novice entrepreneurs and innovators an opportunity to showcase their wares to an online audience of 2.5 crore shoppers. “We look forward to receiving submissions of out-of-the-box products, which will help consumers address needs that they do not even realize exist,” said Kunal Bahl, co-Founder & CEO, Snapdeal.com.

Trying to mimic Wal-Mart’s direct distribution model that puts small-time merchants on the same footing as FMCG giants such as Proctor & Gamble, Snapdeal’s Launchpad will also give entrepreneurs access to the website’s payment gateway, distribution and logistical services, The Economic Times reports.The site has tied up with IIM-Ahmedabad’s incubation center and IIT-Bombay’s entrepreneurship cell.

More from Startups

Pune-based startup, Guruji on Demand, to launch online funeral management service in times of social distancing NASSCOM teams up with IoT, AI startups to provide low-cost solutions to combat COVID-19

As reported earlier, many e-commerce websites have introduced services to help sellers list and sell more easily online.eBay hosts weekly webinars, created a ’learn-to-sell’ module and a toll-free helpline number to simplify the online listing and selling process, while Amazon has created an accelerator for small businesses to get more merchants selling online.

Snapdeal’s process to get listed on its site involvesthorough training, which includes videos and written components. In a previous _ET_article,Snapdeal’s head of logistics, Saurabh Goyal, told the paper that the online platform intends on starting an offline classroom by the end of April in cities across India.