Britain's ASOS scoops up prized Arcadia brands for 265 million pounds

By James Davey LONDON (Reuters) - British online fashion retailer ASOS has bought the Topshop, Topman, Miss Selfridge and HIIT brands from the administrators of Philip Green's collapsed Arcadia group for 265 million pounds ($364 million) so it can accelerate its multi-brand strategy. The deal for Arcadia's prized brands, which will also see ASOS buy 30 million pounds of stock, does not include their 70 stores, putting thousands of jobs at risk and underlining the shift of power towards online retailers.

Reuters February 02, 2021 00:07:18 IST
Britain's ASOS scoops up prized Arcadia brands for 265 million pounds

Britains ASOS scoops up prized Arcadia brands for 265 million pounds

By James Davey

LONDON (Reuters) - British online fashion retailer ASOS has bought the Topshop, Topman, Miss Selfridge and HIIT brands from the administrators of Philip Green's collapsed Arcadia group for 265 million pounds ($364 million) so it can accelerate its multi-brand strategy.

The deal for Arcadia's prized brands, which will also see ASOS buy 30 million pounds of stock, does not include their 70 stores, putting thousands of jobs at risk and underlining the shift of power towards online retailers.

Green's Arcadia empire fell into administration in November owing creditors hundreds of millions of pounds and threatening more than 13,000 jobs.

Its collapse was the biggest corporate failure of the COVID-19 pandemic so far.

While the internet has been reshaping the British retail landscape and the clothing sector for more than a decade, multiple lockdowns to stem the coronavirus crisis have accelerated the move to home shopping.

According to the Centre for Retail Research, the UK retail sector lost 177,000 jobs in 2020, with a further 200,000 expected to be shed this year.

The four acquired brands generated revenue of 265 million pounds in full-year 2020 and already trade on ASOS, which targets twenty somethings.

"We saw this as a compelling opportunity to acquire four really iconic British brands, brands that we know resonate really well with our existing core customers," CEO Nick Beighton told Reuters.

"These brands grew at over 40% in our first four months of the (2020-21) year, so we know they work well, we know our customers love them. They're an acceleration to our existing strategy," he said.

ASOS's deal with Arcadia's administrators Deloitte, fully funded from cash resources, will see about 300 employees across design, buying and retail partnerships transfer to the group.

Shares in ASOS, which was founded in 2000, were up 4% at 0940 GMT, extending year gains to 51.4% and giving it a market capitalisation of 4.7 billion pounds - some 1.9 billion pounds more than the 137-year-old Marks & Spencer.

ASOS said incremental core earnings from the deal in its 2020-21 year would be offset by initial ramp-up costs. There would also be additional one-off restructuring and transaction costs of about 20 million pounds.

"It will be financially double digit accretive in full year 2022 and beyond," said Beighton.

On Friday, ASOS's rival Boohoo said it had entered into exclusive talks with Arcadia's administrators over the purchase of the Dorothy Perkins, Wallis and Burton brands.

If a deal is struck there it would complete the break-up of Green's empire.

($1 = 0.7279 pounds)

(Reporting by James Davey, editing by Estelle Shirbon, Keith Weir and David Evans)

This story has not been edited by Firstpost staff and is generated by auto-feed.

Updated Date:

TAGS:

Subscribe to Moneycontrol Pro at ₹499 for the first year. Use code PRO499. Limited period offer. *T&C apply

also read

Thyssenkrupp ends talks with UK's Liberty on steel unit sale
Business

Thyssenkrupp ends talks with UK's Liberty on steel unit sale

By Christoph Steitz, Tom Käckenhoff and Arno Schuetze FRANKFURT (Reuters) - German conglomerate Thyssenkrupp ended talks to sell its steel division to Britain's Liberty Steel due to differences over value, the latest setback in efforts to consolidate the European sector. Liberty Steel, led by commodities tycoon Sanjeev Gupta, last month submitted a firmed-up non-binding bid for Thyssenkrupp's steel unit, Europe's second biggest in terms of sales, which sources said included commitments to protect jobs and sites.

Factbox: Stonks in Washington: Deciphering Reddit's WallStreetBets lingo
Business

Factbox: Stonks in Washington: Deciphering Reddit's WallStreetBets lingo

(Reuters) - Reddit trading lingo may filter in to Washington on Thursday when top hedge fund managers, the head of Robinhood and Roaring Kitty himself are set to give testimony before U.S. House of Representatives lawmakers.

Brent gives up gains after rising above $65 on Texas freeze
Business

Brent gives up gains after rising above $65 on Texas freeze

By Stephanie Kelly NEW YORK (Reuters) - Oil prices steadied on Thursday, with Brent edging back from a 13-month high, after a sharp drop in U.S. crude inventories supported prices, while buying spurred by a cold snap in the largest U.S. energy-producing state petered out.