Bollywood hero Akshay Kumar to promote central government's flagship agriculture schemes
Besides soil health card scheme, Akshay Kumar will promote Pradhan Mantri Fasal Bhima Yojana, Pradhan Mantri Krishi Sinchai Yojana, Paramparagat Krishi Vikas Yojana and others
New Delhi: Bollywood actor Akshay Kumar will promote the government's flagship agriculture schemes like soil health card and crop insurance, a senior Agriculture
Ministry official said on Wednesday.
The Union Agriculture Ministry has roped in the actor for television advertisements to intensify the publicity of the agri-schemes.
"The flagship schemes are meant for the benefit of farmers. We want to create more awareness so that farmers take advantage of them. We have roped in Akshay Kumar for TV ads for wider publicity of our schemes," the official told PTI.
Already, a TV ad on soil health card scheme is slated for release soon, he said.
Besides soil health card scheme, the actor will promote Pradhan Mantri Fasal Bhima Yojana, Pradhan Mantri Krishi Sinchai Yojana, Paramparagat Krishi Vikas Yojana and others.
The Maharashtra chief minister made this suggestion in a virtual meeting held by the prime minister on Friday during which he took stock of the coronavirus situation
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