Tripmela.com Launches Searchmela Fare Comparison Engine

Tripmela.com, one of the leading sources in India for online travel specials, has announced the launch of Searchmela, a mega search engine, which will allow consumers to search multiple websites from one web page. The Indian traveler no longer needs to visit multiple sites to find the best travel deal. Available at www.searchmela.com, Searchmela will provide consumers with a fast and easy way to compare airfares at their favourite sites.

Searchmela is not a Metasearch tool, which requires consumers to sift through a list of results and then finally click on the flights they want to actually get to visit an online travel agency. With Searchmela, the consumer simply types in the cities and dates of travel, and Searchmela will take them directly to the search results page on as many sites as they want to compare with one click.

“We know that consumers will love the convenience offered to compare airfares when they use Searchmela. With the launch of the new tool, we think that Tripmela will become the website of choice for consumers who are looking for great travel deals in India, or already know where they want to go and want to find the best airfares available”, said Jared Blank, CEO, Tripmela.

Online travel agencies in India are multiplying quickly, with at least seven sizable companies seeking market share. The ever-growing number of travel agencies has led to consumer confusion and market share struggle. With an increasing number of travel agencies and low cost airlines, airfares are at an all time low. However, as travel shifts online, there has not been a single place for the Indian consumer to go to learn about various deals. Consumers want an efficient way to discover great travel discounts and Searchmela enables just that. Beyond that, Tripmela also filters offers targeted at Europeans and Americans, thus, providing Indian consumers with a tailored one-stop shop for travel deals.