'Norton Everywhere' To Take Business Beyond Security

Symantec Corp. has unveiled ‘Norton Everywhere’, a three-part initiative to take Norton beyond the PC and extend trust to new devices and consumer applications. The initiative spans the areas of mobile safety, web safety across any device and embedded services on smart devices. Symantec is combining its own consumer security, backup, and infrastructure technologies with partners to deliver Norton services to consumers in an entirely new way.

This initiative means that consumers will be able to trust the protection of Norton everywhere – across many locations, devices and digital experiences. The offerings will be delivered direct to consumers, as well as through new business-to-business offerings.

“We are entering a new era where non-PC devices are exploding in numbers, which means more opportunity for cybercriminals. It’s becoming more and more critical for consumers to be protected beyond their PCs,” said Janice Chaffin, President Consumer Business Unit, Symantec. “The Norton Everywhere initiative takes a broad view of how Norton can deliver trust and high value to consumers and address evolving market needs. Symantec’s breadth of resources, partnerships, global reach and brand recognition make it uniquely able to deliver security and more to any Internet-connected device in the world.”

Products being launched include Norton Smartphone Security for Android Beta, Norton Connect Beta and Norton DNS Beta.